Craig Cody achieved his highest revenue year ever in 2024—with a little help from us!
Discover how expert social media strategies can fuel growth for businesses like yours.
RESULTS
Pomona’s social strategy drove measurable results. Here’s how we helped Craig Cody & Company achieve their goals:
1m
Impressions
We significantly expanded Craig’s digital reach—especially on LinkedIn and YouTube—positioning him as a trusted voice in his niche. Along the way, he gained 1.3k new followers.
84
New Leads
The ad campaign generated a 13.42% lead form completion rate (compared to an industry average of 4%). With just $1,500–$2,000/month in ad spend, Craig closed 4 new clients and over $57k in revenue.
405%
LinkedIn Referral Growth
LinkedIn became the fourth-highest source of traffic to the site, proving that our full-funnel strategy worked from first click to close.
HOW WE DID IT
Our winning social media strategy.
We launched a full-funnel content + ad strategy across LinkedIn, Instagram, and YouTube. Everything was rooted in clear messaging, lead-focused content, and video—designed to build trust before anyone got on a call.
Social Content Retainer
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2-3 platforms
12 posts per month, optimized for each platform
Engaging copy, eye-catching design, and trend-driven content
4 custom videos per month
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Monthly analytics report + strategy call
Trending topic ideation for maximum reach
Data-backed content direction
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Paid + organic strategy tailored to your goals
Social Media Management
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Daily comment moderation + DM responses (excl. weekends/holidays)
Proactive audience engagement—jumping into relevant conversations to boost visibility
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Pre-scheduled, fully approved posts—written, designed, and ready to go
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We don’t just post—we participate, making your brand part of the conversation
LinkedIn Ad Strategy
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Turn LinkedIn into a powerful sales channel with:
Clear social goals that drive conversions
HubSpot integration + attribution tracking
Smart audience targeting
Split-testing messaging & offers for optimized performance
“You pay for what you get with social. And if I had to do this myself, it would never get done.”
Craig | Owner of Craig Cody & Company