What we did for Craig Cody

1M+

Impressions + 1300 new followers

We significantly expanded Craig’s digital reach—especially on LinkedIn and YouTube—positioning him as a trusted voice in his niche.

84

Leads + 7 new clients

The ad campaign generated a 13.42% lead form completion rate (compared to an industry average of 4%). With just $1,500–$2,000/month in ad spend, Craig closed 7 new clients and over $25K in revenue.

405%

Increase in website traffic from LinkedIn

LinkedIn became the fourth-highest source of traffic to the site, proving that our full-funnel strategy worked from first click to close.

Our Winning Social Media Formula

We launched a full-funnel content + ad strategy across LinkedIn, Instagram, and YouTube. Everything was rooted in clear messaging, lead-focused content, and video—designed to build trust before anyone got on a call.

What we did

  1. Ran click-optimized LinkedIn ads targeting agency owners

  2. Created thought leadership videos that brought Craig’s voice front and center

  3. Developed organic content that qualified leads and drove engagement

  4. Integrated with HubSpot to track lead gen from first impression to booked call

Our Winning Social Media Formula

We launched a full-funnel content + ad strategy across LinkedIn, Instagram, and YouTube. Everything was rooted in clear messaging, lead-focused content, and video—designed to build trust before anyone got on a call.

Social Content Retainer

Content Creation & Management (2-3 platforms)

  • 12 posts per month, optimized for each platform

  • Engaging copy, eye-catching design, and trend-driven content

  • 4 custom videos per month

Strategic Planning & Insights

  • Monthly analytics report + strategy call

  • Trending topic ideation for maximum reach

  • Data-backed content direction

Advertising Strategy

  • Paid + organic strategy tailored to your goals

Social Media Management

Community Engagement & Growth

  • Daily comment moderation + DM responses (excl. weekends/holidays)

  • Proactive audience engagement—jumping into relevant conversations to boost visibility

Content Calendar & Posting

  • Pre-scheduled, fully approved posts—written, designed, and ready to go

Proactive Engagement

  • We don’t just post—we participate, making your brand part of the conversation

LinkedIn Ad Strategy

Lead-Generating Social Strategy
Turn LinkedIn into a powerful sales channel with:

  • Clear social goals that drive conversions

  • HubSpot integration + attribution tracking

  • Smart audience targeting

  • Split-testing messaging & offers for optimized performance

“If I had to do this myself, it would never get done.”

— Cody Craig